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Oct 24, 2020

The COVID pandemic has led to devastating job losses in 2020. But, can companies avoid substantial layoffs during difficult times?  Today's guess believes that they not only can, but should. In this episode, I speak to Tom Van der Lubbe, Co-Founder of the financial services company Viisi, about the power of solidary in organizations, and why layoffs may not be the best solution during difficult financial times.


Tom is the Co-Founder of Viisi NV, a financial services company that offers customized mortgage solutions for highly educated customers.

Prior to Viisi, Tom worked for MLP, where he was responsible for the Dutch and Swiss subsidiaries.

His mission is to leave the world in a better shape than it was when we were born.

He experienced that life can be very short, when he had cancer at age 20. So he wants to spend his time on things that matter. He believes in a "why" of individuals and organisations. The "why" is the motivational engine that gives fullfillment in what we do.

To learn more about Viisi:


Tom's Corporate Rebels Article about Solidarity:

Tom's study about the value of putting people first:

Study Results (published in Dutch; can translate the insights in a Chrome browser using  Google Translate. If you have any questions, feel free to reach out to Tom at

Tom's "Who Are you Putting First" initiative:

Southwest's plan to avoid layoffs:

SHRM's research about small business layoffs due to COVID-19:

Impact of layoffs:

The effects of layoffs and how to cope:

Effects of uncertainty due to pandemic, and how to cope:

Amy Edmondson of Harvard and her research on Psychological Safety:

Dan Price:

Bob Chapman:

Bob Chapman, Everybody Matters:

Nassim Nicholas Taleb, Black Swan:

Explanation of "Kurzarbeit":

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