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May 14, 2020

Ever wonder how to effect real, meaningful change?  Whether it be a social movement or a corporate movement, what does it take to influence positive, important change at scale? Well, you need to create a movement.  In this episode, I speak to International Keynote Speaker and Author Greg Satell on the importance of good information, clear purpose and shared values when creating a successful movement.

Greg's Bio:

Greg Satell is a popular author, speaker, and trusted adviser bestselling author of Cascades: How to Create a Movement that Drives Transformational Change. His previous effort, Mapping Innovation, was selected as one of the best business books of 2017. Greg regularly contributes to Harvard Business Review and has been featured in other A-list publications such as Barron’s Forbes, Inc. and Fast Company. He is consistently ranked by Innovation Excellence in the top five on its global list of the Top 40 Innovation bloggers and by IDG as one of “10 Digital Transformation Influencers to Follow Today.”

You can learn more about Greg on his website, and follow him on Twitter @DigitalTonto.

Also, check out his workshop at

Greg's TEDx Talk:

Greg's HBR Articles:


Milken institute website, where you can track COVID vaccine and treatment developments.  Several more vaccines have entered testing since my conversation with Greg.  As of May 12th, it's at 125.

Srdja Popovich, Serbian political activist.  Here is his 2011 TED talk on How to Topple a Dictator:

Centre for Applied Nonviolent Action and Strategies (CANVAS):

Asilomar Conference on Recombinant DNA

Partnership on AI:

Poll finds percentage of people supporting the bombing of the fictional kingdom from the movie Aladin:

Music by Ryan Sullivan.  Contact: